Ecommerce website translation made easy!
When Bibby Scientific (now Cole Parmer) approached ALM Translations for their ecommerce website translation into French, the medical device, 150,000 word strong e-commerce site did not faze our Technical Solutions Manager. Here’s how:
Client
- Bibby scientific Ltd. is one of the largest, broad-based manufacturers of laboratory products worldwide.
Scope
- Given the company’s size, their product list and bespoke e-commerce site contained over 150,000 words!
- Bibby Scientific required localisation of their e-commerce site into French.
- ALM wanted to avoid any manual input in terms of text export and reimport as it can be very time consuming and there is always the risk of introducing errors.
Resolution
- ALM Translations worked closely with Bibby’s Web Developer to integrate a system both on their side and ALM’s side for importing and exporting the content.
- We devised a bespoke workflow to ensure that all text was ‘captured’ and translated.
- All HTML coding within the site was protected during translation to ensure that the text flowed back in to the new French site correctly.
- We consistently used translation memory systems to ensure cost savings and consistency.
- Functionality tests were finally carried out with 2 rounds of feedback for the developer.
Result
- Costs and developer time were saved by ensuring the database export and import worked correctly, avoiding any costly post-processing issues once the translation was ready.
- Bibby received the best consultative and specialist advice during the localisation process of the content of their bespoke system.
- Bibby saved money through our use of translation memory software, which reduces costs for repetitive content.
- This process helped expedite their time to market and the new site’s launch date by using a team of experienced medical device translators and reviewers to ensure a quicker delivery time.
- ALM Translations worked independently with Bibby’s Web Developer meaning that the Marketing Manager only had to act when needed.
- Bibby was happy with the outcome and will be moving forward with their proposed Spanish site shortly.